How it works

When a rep clicks the button in HubSpot, SparkUp sends the contact into an enrichment workflow (works with n8n, Make, Zapier, or Relay).

Before enriching, the workflow checks whether the essential fields (name, company domain, LinkedIn URL…) are filled. If something is missing, the rep gets a clear notification prompting them to complete those fields for the best enrichment results.

Sales gets the autonomy to enrich exactly when they need it, while RevOps keeps full ownership of the process, credits are used intelligently, enrichment stays centralized, and HubSpot is instantly updated with clean, reliable data.